The $1000 SewIn


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If you've been on the internet anytime over the past 7 days, it is likely that you have seen the uproar the beauty industry has had surrounding a sew-in for $1,000.
Before I share my teachables from this particular incident I want to go on record to reiterate that I do not believe that $1,000 is too much to charge for a sew-in service.
If you are operating in a space of mastery and your service is Premium Full Circle it is not too much.
There is no such thing as too much if you can attract and keep the clients at that rate .
I will say,.not a lot of service providers are positioned to have $1,000 sew-in services but that's neither here nor there.
There are nuances to being a Premium stylist/Beauty Business with Premium price points.
And it's not just about raising your prices.
This is a great segue for me to go into teachable moments.
I think I'll do a series of these emails with lessons in each.around the $1000 Sew-in.

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First, I want to say that there is a difference in an influencer and a Business Owner who has influence.​
Those are two completely different identities.

What is happening in social media world is a lot of people who were influencers became business owners and they brought their influence of practices with them.
Oftentimes, the things they did to become an influencer, to get tons of followers and views to follow them online and watch their life, doesn't mesh in the real Premium business world.

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Entertaining people and serving them are not the same.

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Most influencers are taught to create disruptions, and I agree to a certain extent, but not all disruption is the same.

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Selling a premium service, your disruption is in the quality of your service , your unique Brand Identity and or your Vision/mission.
Things of that nature.
Not doing things for likes and clicks.
This is how the line gets blurred and credit cards of customers get shown and exposed to millions of people.
The credit card to highlight money and client privacy is glossed over because the purpose of the video becomes views over conversion of great premium clients.

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Granted, we all make mistakes, but someone's card information isn't something you gloss over when you are truly tapped into operating at a Premium and protecting the clients you already have over attempts to get more. It is also cause for a possible law suit.

You really have to stay connected to the true mission.

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There has to be a connected balance.

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I want to say that I just learned about the stylist in this past year.
This is the most I've become familiar so I don't have any personal ties or connections.

I am nuetral.

This is simply a case study for teachables.

There are some things she stated over this year (I randomly see her come down my timeline).that I agree with.

But, I am going to share these teachables because I can't gloss over this as a mentor in the Beauty Industry .

As a Consultant in the Business world.

I'm am going to clearly define what was wrong about this circumstance for you to learn and what was right.
That's my first lesson of the day.

Don't forget you are not an influencer.​
Your goal is to be a Business owner with influence and they are not the same.

Stay tuned.

Stay connected or join me inside 3D Success Academy and learn how to properly transition your Brand to Premium.

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If you want to respond to me concerning this or you desire private one on one opportunity for Business support

email me back at theteamfullcircle@gmail.comSuccess on Purpose

Until the next one.. Part two

Tanya
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